Our Values

The Truce Difference

Truce Values
Truce Values

Our world is saturated with chemicals. We didn’t choose this, it happened when we weren’t paying attention; to labels, to ingredients, to directions. We did notice that the outdoor air quality was declining, but we failed to recognize that our indoor air quality was deteriorating too.

Many of the chemicals that made their way into our homes arrived unannounced and uninvited. They came in household cleaning products, air fresheners, pesticides and cosmetics. They came in detergents, solvents, and hair sprays - their virtues and value extolled by the advertising agencies that told us we needed to have germ-free surfaces, a special cleaner for each room and hair that could survive in a wind tunnel.

That was then, this is now. Now we read labels and are making more and more healthy choices for our children, pets, and planet. And that’s where Truce comes in. When we began our company, we came together and defined the values that help us do what we do… and we’d like you to know what we value as we grow our company:


 We value the health of all families. We will continue to work in a manner that respects the health of the planet.


We are honest and transparent with customers, vendors and suppliers. We will always make the best and safest products possible.


We continuously educate ourselves and work to encourage others to make sustainable choices for all families, communities, and the earth.


We are committed to giving back to our local community and supporting organizations that prioritize the health and welfare of those in need.


Life is short, it's important to have fun!

That's not all. We're making a difference, and we need your support.